Why Every Writer Needs Persistence

Publishing is an imperfect process with many variables and much
which can go off the rails in the process of making or marketing a book. For
example, one of my authors launched a one-day only giveaway of her book on
Amazon. She had sent emails, Facebook posts and all sorts of other means to
spread the word about this one day event. The author had worked with our team at
Morgan James and
gotten it all set—so she thought. Then Amazon did not reduce the price.




Early in the morning, I got a call from the author about this
potential disaster to her marketing effort. I reached out to a colleague who
reached out to someone else to get Amazon to quickly adjust the price to zero
for the day. In an hour or two, it was resolved and the author was able to
continue to market her one-day special event. Morgan James does not control
Amazon but we work with Amazon to make such campaigns happen and the author
persisted to get it going.



Today I tried to call an author using the app which I use for my
Morgan James work. The app shows my New York phone number and why I consistently
use it for calling authors. In my case, the app did not work or dial the number
and only gave me an error message. This app had been updated overnight and
something was not working. I persisted to get it working, deleted the app on my
phone and reinstalled it. Then it worked again. For this author, I only had her
phone number. I did a quick search and found her website—which had no email
address or phone but did have a contact form. I filled out the form so she would
have my email and know what she needed to do to reach me with her submission. I
persisted rather than giving up when I could not get my phone app to work. These
types of actions are what we have to do as writers and professionals. Normally
there is a way around the challenge—if you persist.



Or another example, I have almost reached the limit on my
Facebook friends and throughout each day I post material related to publishing
and writing. Facebook continually makes changes to their system and recently I
noticed the images on my posts from twitter were not showing up. I figured out
how to edit those posts and add the images so I made that adjustment.Then a day
or so ago, Facebook removed the ability to add images to such posts when you are
editing them. I had to make another adjustment to get it to work. Persistence is
key to this process for every writer.



There are many strange technical things that happen every day in
the process of my work. Do I let it derail me and keep me from working or do I
persist and find a way around it? These challenges often have nothing to do with
me but it takes persistence to accomplish the work.



How are you applying persistence into your writing life? Let me
know in the comments below.



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