How to Use Your Book to Attract People to Your Mailing List

E-Book, unlike print copy, provides a unique opportunity – The e-book is both your product and marketing tool.

Why?

It’s an e-Book which means you can include loads of information which you can’t in a paperback, such as links.

So, here’s what I do:

I create a landing page on my website, where the reader subsequently is given another free e-book, or a free chapter from my next book, or whatever it is that you do.

They click the link, go to the website, and to get that freebie they have to fill in their name and email address.

Bam! You’ve just gotten their email address for your list.

Those are your readers. You can communicate with them directly after that.

In truth, you’re not going to get the emails of people who purchased your book from Amazon, so you have to figure out how to capture that information. To do that, just add a link to your e-book, offer something for free, and for them to get that freebie ask for their email address and name.

What to do with that information?

Think about it this way; these are people who purchase your book, so they’re already interested in what you have to say. This is why you need to communicate with them on a regular basis.

Make sure to use that list to send content, and to communicate valuable information to the people who already like you. At some point, you can offer something – your next book for a discounted price, a 1:1 meeting with you for $100, or whatever makes sense to you. Collecting email addresses is the best way to make sure you can stay in touch with your fans, and potentially generate income form that list.

Think about the mailing list as people who love you and want to hear more from you. Give them what they want.

To start writing the book that will change your life click here to download a step-by-step book outline guide for free.