How to Use HTML Code in Your Amazon Book Description

 

HTML might sound scary, but it is actually very simple and can help you sell more books by making your book description easier to read.

HTML is a language of its own like English, Chinese or Hebrew.  In this language, you just need to know a few basic signs and add them to your book description.

To use HTML effectively, you need to add a *sign* or a *command* at the beginning and end of the sentence or paragraph you want to modify. Many of the signs can be explained by comparing them to Word commands.

Here is a simple dictionary for basic HTML:

= Enter. Use this when you want the next sentence to start in a new line. For example:

Jack and Jill went up the hill

To fetch a pail of water

If you don’t use this HTML code, the book description will be presented as one big bulk – not very pleasant to try and read.

= Italics. For example:

Jack fell down and broke his crown

On Amazon, it will read: Jack fell down and broke his crown

NOTE: The signs are a bit different at the beginning and end of the sentence. This basically means start the command here and end it here . If you forget to end the command by adding , the rest of your book description will appear in italic.

= Bold. For example:

and Jill came tumbling after

This will appear on Amazon as: and Jill came tumbling after

Here is an example for the use of HTML in your book description.

You can also add colors to your book description, but this is a little more complicated. Read more about HTML colors here.

These small changes that allow you to emphasize parts of the description and draw attention to the most important details can be the difference between a reader moving forward to the next author or purchasing your book.

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