How to Write a Book Description That Sells More Books on Amazon

Although your book description may seem like a minor detail, it must entice the reader and can impact sales. Here’s how to create the most effective book description:

A Question – To grab the reader’s attention, start your book description with a question. For example, “are you tired of eating lettuce and gaining weight?”They will feel compelled to think about the answer. Following a question, show the reader you have a solution to their problem, and it’s your book.

Develop Intrigue – Make sure to describe the main topic, but leave the reader wanting more. For example you might write “Jack and Jill went up the hill to fetch a pail of water. Trying to get to the water, something happened. Grab your copy to find more about what happen to Jack and Jill.”

Instruct the Reader – Add a call for action, preferably at the end of your book description. People are much more likely to do something if they are being told to do it. That’s why you need to tell them to purchase your book. You can say “Add this book to your cart now!” or “Grab your copy now!”

Code – Use HTML code to heighten your book description. Don’t worry, I’ll explain this more in the next blog post.

If you implement all of these strategies, your book description will grab the attention of readers, and your sales will consequently increase.

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