8 Customer Service Truths That Apply to Authors

I am always looking for good customer service books and case studies for work. I recently finished Bruce Loeffler and Brian Church's he Experience: The 5 Principles of Disney Service and Relationship Experience. It has some good take-aways for writers. We don't always think about customer service or relationships with our readers, but maybe we should. Here's what I learned...

Excellent companies all "possess a relentless resolve to create the best experience possible for their clients or customers." I say that excellent writers do the same.The I CARE philosophy is: Impression, Connection, Attitude, Response, and Exceptional. It's key to how you interact with your customers."Average never inspired anyone."We get into trouble when we leave things to chance, or we are unprepared.Are you ready? Put some energy and enthusiasm in your voice.Be intentional and deliberate.The FACE philosophy is: Friendliness, Attitude, Connection, and Excellence. Your name is the most important thing you own. I thought that as I writer, I would just create brilliant books. I didn't realize how many presentations, interviews, workshops, and book signings were involved. I'm glad I have a business background and experience with public speaking through Toastmasters. How you present yourself and your work are important to readers.