A Blog is Exactly What We Wish It to Be

When I first started blogging “seriously”, it was a continuation of a public relations blog that I had, back in my early solo consultancy days.

The goal was simple – to share thoughts and ideas on social media and where that fit in the business world.

For the first six months or so, I was probably way too myopic for my own good – everything was based around social media in the purest form: Don’t do this; be like that; it’s all about the conversation, blah blah blah.

And you know, perhaps at...