Andy Polaine

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Member Since
September 2019


Average rating: 4.03 · 449 ratings · 26 reviews · 2 distinct worksSimilar authors
Service Design: From Insigh...

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4.03 avg rating — 448 ratings — published 2013 — 10 editions
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Touchpoint 3#1 - Leaning, C...

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it was amazing 5.00 avg rating — 1 rating — published 2011
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“The approach taken in the Gjensidige project is an example of classic service design—insights research, workshops, service blueprinting, service proposition development, concept sketches and presentations, experience prototyping, testing, and delivery.”
Andy Polaine, Service Design: From Insight to Implementation

“As with much service design, the challenge is to make the invisible visible, or to make the right things visible and get rid of the noise in the rest of the offering.”
Andy Polaine, Service Design: From Insight to Implementation

“In the Gjensidige project, then, one of the key challenges was to develop a service proposition that eliminated price as the key deciding factor.”
Andy Polaine, Service Design: From Insight to Implementation




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