Ian P. Buckingham

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Ian P. Buckingham

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Author,consultant & former Omnicom director Ian P Buckingham's work is based on the principle that brand and business performance is dependent upon effective engagement with all key stakeholders, especially employees and that involvement and authenticity are vital for creating sustainable performance cultures within organisations.

He created Interbrand Inside at the home of probably the most respected brand rating and evaluation agency, Interbrand, and was a pivotal member of the partner team at the ground breaking internal communication and change management consultancy SDL.

Buckingham has so far written two of the three seminal, case-study based texts in the organisation development space which occupy the intersection between HR; Marke
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Ian P. Buckingham Luckily has not been an issue
Ian P. Buckingham Stop aspiring and start writing, set some deadlines, write about what you know and remember that you only ever improve with practice
Average rating: 4.54 · 28 ratings · 5 reviews · 3 distinct works
Legend of the Lost

4.56 avg rating — 9 ratings2 editions
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Brand Champions: How Superh...

4.73 avg rating — 11 ratings — published 2011 — 5 editions
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Brand Engagement

4.25 avg rating — 8 ratings — published 2007 — 5 editions
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* Note: these are all the books on Goodreads for this author. To add more, click here.

ianpbuckingham:

An oldie but a goodie


Originally posted on The Brand Trilogy (TBT):


I caught up with people champion Doug Shaw’s blog What goes around, today.



As ever it made me think.



[image error]Doug recently connected with a longstanding, trans-continental contact of ours, Canadian employee engagement flag bearer David Zinger. I’ve collaborated on a number of unique publications with David in...

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Published on February 27, 2015 03:49 • 34 views

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Legend of the Lost by Ian P. Buckingham
"The last book that was on my sons summer reading list and it didn’t disappoint. Beautifully written and wanting you to know more with each page turn. With living close by to one of the key locations of Ashridge forest it’s made our recent visits b..." Read more of this review »
Legend of the Lost by Ian P. Buckingham
"Had heard about this on social media and I'd read Ian's business book so was interested to see the comparison. We took it on holiday with us last week and it kep our youngest occupied for a good few hours....then, despite claiming to be too old, h..." Read more of this review »
Legend of the Lost by Ian P. Buckingham
"This clever, sweet and poignant book has a real hint of Englishness about it as it clearly comes from the Blyton/Lewis Barrie school of pre-adolescent innocence yet manages to spin a lively and exciting tale that should be as enjoyable for parents..." Read more of this review »
Legend of the Lost by Ian P. Buckingham
"Bought it out of curiosity as had been reading a bunch of management books for a course and was interested in what he had to say about the use of journeys and narrative and saw he had just written a book for children too.
Passed between all of us w..." Read more of this review »
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Legend of the Lost
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Legend of the Lost by Ian P. Buckingham
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The rating is what the reviewers on Amazon and other online sites have been kind enough to give this, the first in the changeling trilogy, a week after its launch.

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More of Ian's books…
“It's pointless to spend millions on advertising before ensuring that the promise keepers (employees) understand and can keep the promises made by the promise makers”
Ian P. Buckingham, Brand Champions: How Superheroes bring Brands to Life

“It's pointless to spend millions on advertising before ensuring that the promise keepers (employees) understand and can keep the promises made by the promise makers”
Ian P. Buckingham, Brand Champions: How Superheroes bring Brands to Life

“The saddest aspect of life right now is that science gathers knowledge faster than society gathers wisdom.”
Isaac Asimov

“No one wants advice - only corroboration. ”
John Steinbeck

“Pain and suffering are always inevitable for a large intelligence and a deep heart. The really great men must, I think, have great sadness on earth.”
Fyodor Dostoevsky, Crime and Punishment

“Books: a beautifully browsable invention that needs no electricity and exists in a readable form no matter what happens.”
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