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Bryan Eisenberg

Goodreads Author

Born

Brooklyn, NY

Website

http://bryaneisenberg.com

Twitter

TheGrok

Genre

Business, Self Help

Member Since

April 2017

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Bryan Eisenberg and his brother Jeffrey are the co-founders of Buyer Legends. Jeffrey was a former investment banker and Bryan a former social worker. They have been entrepreneurs for nearly three decades and have consulted, advised and mentored hundreds of entrepreneurs and businesses over the years, They are the co-authors of the Wall Street Journal, Business Week, USA Today and New York Times bestselling books "Call to Action", "Waiting For Your Cat to Bark?", "Always Be Testing", "Buyer Legends", and the Axiom Business Book award winning business fable "Be Like Amazon: Even a Lemonade Stand Can Do It."

They have been the keynote speakers for corporate events and conferences such as Google, Microsoft, Gultaggen, Shop.org, JP Morgan Chase ...more

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Average rating: 3.87 · 1,153 ratings · 95 reviews · 20 distinct works

	Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing 3.68 avg rating — 238 ratings — published 2006 — 13 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Always Be Testing: The Complete Guide to Google Website Optimizer by Bryan Eisenberg (Goodreads Author), Bryan Eisenberg (Goodreads Author), John Quarto-vonTivadar 3.85 avg rating — 226 ratings — published 2008 — 15 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Call to Action: Secret Formulas to Improve Online Results 3.81 avg rating — 215 ratings — published 2005 — 20 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Buyer Legends: The Executive Storyteller's Guide by Bryan Eisenberg (Goodreads Author), Jeffrey Eisenberg (Goodreads Author), Anthony Garcia 3.88 avg rating — 85 ratings — published 2014 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Persuasive Online Copywriting: How to Take Your Words to the Bank by Bryan Eisenberg (Goodreads Author), Jeffrey Eisenberg (Goodreads Author), Lisa T. Davis 3.63 avg rating — 46 ratings — published 2002 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Rice and Beans Millionaire: The Tale of an Improbable Entrepreneur by Bryan Eisenberg (Goodreads Author), Jeffrey Eisenberg (Goodreads Author) 4.29 avg rating — 28 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketer's Guide to E-Metrics by Bryan Eisenberg (Goodreads Author), Jim Novo it was amazing 5.00 avg rating — 1 rating — published 2003	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Play Ball Kid: How to develop baseball players from middle school dreamers through committed college recruits by Bryan Eisenberg (Goodreads Author), Colter Bostick, Keith Jackson really liked it 4.00 avg rating — 1 rating — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Max, You Throw Too Hard! by Bryan Eisenberg (Goodreads Author), Tommy Antonopoulos (Illustrator) 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Max, tu lances trop fort! by Bryan Eisenberg (Goodreads Author), Tommy Antonopoulos (Illustrator) 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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Bryan is Currently Reading

Bryan Eisenberg is currently reading

Zero Dollar Consultancy: How to Start Your Consulting Business with Little or No Money!

by Phil Gerbyshak

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Jul 19, 2023 09:04AM

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The Science of Spice: Understand Flavor Connections and Revolutionize Your Cooking

by Stuart Farrimond (Goodreads Author)

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Dec 12, 2022 12:24PM

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Force: The biomechanics of training

by Dan Cleather (Goodreads Author)

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Jan 19, 2022 10:01AM

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Bryan Eisenberg is currently reading Zero Dollar Consultancy: How to Start Your Consulting Business with Little or No Money! by Phil Gerbyshak	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jul 19, 2023 09:04AM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Zero Dollar Consultancy by Phil Gerbyshak. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Zero Dollar Consultancy by Phil Gerbyshak <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg and 1 other person liked Jimmy's review of The Rice and Beans Millionaire: The Tale of an Improbable Entrepreneur: "This book started a little cheesy for me but it delivered. This book is like The Richest Man in Babylon for entrepreneurship and following your passion. There’s a single thread that follows a series of stories building to the final point. It’s an eas" Read more of this review »
Jan 26, 2023 04:24PM · see review · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of The Rice and Beans Millionaire by Bryan Eisenberg. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — The Rice and Beans Millionaire by Bryan Eisenberg <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg is now following Joe Pulizzi Author of Epic Content Marketing: How to Tell a Different...
Jan 10, 2023 05:11PM · like
Bryan Eisenberg finished reading Play Ball Kid: How to develop baseball players from middle school dreamers through committed college recruits by Bryan Eisenberg (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Dec 26, 2022 05:10PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Play Ball Kid by Bryan Eisenberg. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Play Ball Kid by Bryan Eisenberg <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg finished reading How to Hit Spots: Command the Zone by Dan Lazzaroni	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Dec 26, 2022 05:10PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of How to Hit Spots by Dan Lazzaroni. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — How to Hit Spots by Dan Lazzaroni <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg has read The Rice and Beans Millionaire: The Tale of an Improbable Entrepreneur by Bryan Eisenberg (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Dec 19, 2022 05:38PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of The Rice and Beans Millionaire by Bryan Eisenberg. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — The Rice and Beans Millionaire by Bryan Eisenberg <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg is currently reading The Science of Spice: Understand Flavor Connections and Revolutionize Your Cooking by Stuart Farrimond (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Dec 12, 2022 12:24PM · like
Bryan Eisenberg is currently reading Play Ball Kid: How to develop baseball players from middle school dreamers through committed college recruits by Bryan Eisenberg (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
May 26, 2022 08:44PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Play Ball Kid by Bryan Eisenberg. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Play Ball Kid by Bryan Eisenberg <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg is currently reading How to Hit Spots: Command the Zone by Dan Lazzaroni	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Apr 29, 2022 12:09PM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of How to Hit Spots by Dan Lazzaroni. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — How to Hit Spots by Dan Lazzaroni <iframe sandbox id="wrongBookKindlePreviewScreen">
Bryan Eisenberg is currently reading Force: The biomechanics of training by Dan Cleather (Goodreads Author)	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
Jan 19, 2022 10:01AM · like · preview book See a Problem? We’d love your help. Let us know what’s wrong with this preview of Force by Dan Cleather. Problem: Details (if other): Thanks for telling us about the problem. Not the book you’re looking for? Preview — Force by Dan Cleather <iframe sandbox id="wrongBookKindlePreviewScreen">

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Quotes by Bryan Eisenberg (?)

“Effective content marketing is about mastering the art of storytelling. Facts tell, but stories sell.”
― Bryan Eisenberg

tags: copywriting

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“In fact, neuroscience research has demonstrated with fMRI studies that when people engage in analytical thought, their ability to empathize is repressed and vice versa.”
― Jeffrey Eisenberg, Bryan Eisenberg, Anthony Garcia, Buyer Legends: The Executive Storyteller's Guide

2 likes

“Buyer Legends is a simple scenario narrative process that helps identify the gap between brand story and buyer experience. If you can see a disconnect between the two, it’s easier for you to understand what improvements are necessary and how to take action.”
― Jeffrey Eisenberg, Bryan Eisenberg, Anthony Garcia, Buyer Legends: The Executive Storyteller's Guide

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