Louis Rosenfeld

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Louis Rosenfeld

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Average rating: 3.91 · 3,211 ratings · 105 reviews · 6 distinct worksSimilar authors
Information Architecture fo...

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3.89 avg rating — 3,203 ratings — published 1998 — 28 editions
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Search Analytics for Your S...

3.98 avg rating — 89 ratings — published 2011 — 6 editions
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The Internet Compendium: Su...

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The New Design Fundamentals

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UX Design Process

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“And yet, unlearn we must, for technology relentlessly transforms the playing field, changing not just the answers but the questions as well.”
Louis Rosenfeld, Information Architecture for the World Wide Web

“A minister was walking by a construction project and saw two men laying bricks. “What are you doing?” he asked the first. “I’m laying bricks,” he answered gruffly. “And you?’’ he asked the other. “I’m building a cathedral,” came the happy reply. The minister was agreeably impressed with this man’s idealism and sense of participation in God’s Grand Plan. He composed a sermon on the subject, and returned the next day to speak to the inspired bricklayer. Only the first man was at work. “Where’s your friend?” asked the minister. “He got fired.” “How terrible. Why?” “He thought we were building a cathedral, but we’re building a garage.”9 So ask yourself: am I designing a cathedral or a garage? The difference between the two is important, and it’s often hard to tell them apart when your focus is on laying bricks. Sometimes”
Louis Rosenfeld, Information Architecture: For the Web and Beyond

“Input, output, end of story. This is a very mechanistic and ultimately dehumanizing model for how people find and use information. In”
Louis Rosenfeld, Information Architecture: For the Web and Beyond




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