Luke Wroblewski


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LukeW is an internationally recognized digital product leader who has designed or contributed to software used by more than 700 million people worldwide.

Luke was Co-founder and Chief Product Officer (CPO) of Bagcheck which was acquired by Twitter Inc. just nine months after being launched publicly. Prior to this, Luke was an Entrepreneur in Residence (EIR) at Benchmark Capital and the Chief Design Architect (VP) at Yahoo! Inc. where he worked on product alignment and forward-thinking integrated customer experiences on the Web, mobile, TV, and beyond.

Luke is the author of the book Mobile First, two already popular Web design books (Web Form Design & Site-Seeing: A Visual Approach to Web Usability) and many article
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Luke Wroblewski isn't a Goodreads Author (yet), but he does have a blog, so here are some recent posts imported from his feed.

Video: Mind the Gap

For the past seven years, I've compiled an annual presentation on interesting topics, lessons learned, and data-informed insights in mobile and Web design at Google's Conversions event in Dublin. This year's video recording is now live.





Despite good intentions, lots of user-centered design isn’t actually user-centered. Learn what drives these gaps and how your organization can align business and customer needs t...live.


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Published on October 31, 2019 17:00
Average rating: 3.97 · 4,363 ratings · 189 reviews · 4 distinct worksSimilar authors
Web Form Design: Filling in...

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4.03 avg rating — 2,249 ratings — published 2008 — 6 editions
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Mobile First

3.91 avg rating — 2,046 ratings — published 2011 — 7 editions
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Site-Seeing: A Visual Appro...

3.73 avg rating — 44 ratings — published 2008 — 4 editions
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Mobile & Multi-Device Desig...

3.71 avg rating — 24 ratings — published 2014
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* Note: these are all the books on Goodreads for this author. To add more, click here.

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“Your time is precious so this book is short and to the point.”
Luke Wroblewski, Mobile First

“Thinking about how a form can be organized as a conversation instead of an interrogation can go a long way toward making new customers feel welcome.”
Luke Wroblewski, Web Form Design: Filling in the Blanks



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