Brian Burt's Blog: Work in Progress - Posts Tagged "google"

As the new year dawns, we can all use a reason to greet it with optimism. I'm a fan of Google's technology, using it liberally in both my personal and professional lives. Heck, as a writer, I have to respect a company who managed to transform their name into a verb! Google leads in the world of the modern web, in cybersecurity... and, now, also in the realm of renewable energy.

In December, Google announced their intention to derive 100% of their corporate energy needs from green power sources in 2017. As you can see in the chart below, Google is far ahead of competitors in the private and public sector, although Amazon and our U.S. Department of Defense aren't doing badly, either.

Here's a quote from Google's blog post on this announcement (We’re set to reach 100% renewable energy — and it’s just the beginning) that sums things up beautifully:

The science tells us that tackling climate change is an urgent global priority. We believe the private sector, in partnership with policy leaders, must take bold steps and that we can do so in a way that leads to growth and opportunity. And we have a responsibility to do so — to our users and the environment.

Awesome! So let's all applaud Google for this most epic and visionary of New Year's resolutions. May they inspire other leading companies, in the U.S. and around the world, to follow their example. 2017 has the potential to be a paradigm-shifting year. Let's make the climate great again! ;-)

#SFWApro