Herbert Bayard Swope


Born
in St. Louis, Missouri, The United States
January 05, 1882

Died
June 20, 1958


Herbert Bayard Swope Sr.

Swope was the first recipient of the Pulitzer Prize for Reporting in 1917 for a series of articles that year entitled Inside the German Empire The articles formed the basis for a book released in 1917 entitled Inside the German Empire: In the Third Year of the War, which he wrote with James W. Gerard.

He is known for saying, I can't give you a sure-fire formula for success, but I can give you a formula for failure: try to please everybody all the time and is also credited with coining the phrase Cold War.


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Inside the German Empire; I...

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Inside the German Empire in...

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Inside the German Empire

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“I can't give you a sure-fire formula for success, but I can give you a formula for failure: try to please everybody all the time.”
Herbert Bayard Swope