Bill Jensen's Blog, page 14
October 17, 2013
Find Your Sumo Wrestler!
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
David Meerman Scott
Author, The New Rules of Marketing & PR
Blog
MY FAVORITE DISRUPTIVE HERO
“When I was 26 years old, I move to Tokyo. Almost exactly at the same time, Chad Rowan moved there from Hawaii. He became the first foreign-born Grand Champion sumo wrestler in Japan. He took the name Akebono.
“He was unbelievably disruptive. Can you imagine there’s this American who’s the number one sumo wrestler in the Japanese national sport? I had the pleasure of meeting him several different times.
“That taught me that, if he could become the best in someone else’s national sport, I could do anything. An extremely valuable thing to realize.”
FOR MORE: See her video below
Let's Disrupt This!
The companion book to Disrupt! is The Courage Within Us. During disruptive times, we all need to unleash that courage. And, like David discovered, very often it’s the person next to us who can help us do that.
We’ve all experienced the feeling of “If he/she can do that, I can certainly tackle my challenges.”
Leverage that…From your own life.
Call upon your own disruptive hero to help you unleash the courage within you. Now!
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
October 7, 2013
This Week: Unleash Your Courage
FREE, OCTOBER 7—11 ONLY
The Courage Within Us
Now FREE on Amazon
It’s time….
Time to unleash the courage within you.
No matter how disruptive, chaotic and crazy things get: You have what it takes.
You are enough. You do not need more than you already have. You just need to unleash all that is called for in these crazy times.
This Week, Unleash It for Free!
Inside this fast-paced, powerful e-book is a snapshot of character and courage of this era.
The Courage Within Us identifies the essential traits and virtues needed … when even the most basic daily routines get swept up in a storm of ambiguity … when nothing is certain … when there is no perfect decision to be made.
Unleash your courage, for free. Get your free copy of Courage this week! (Amazon, Kindle)
Who Is the Most Courageous Person You Know?
As part of this week’s free Courage giveaway...
We want to showcase your hero among our Top 75 Disruptive Heroes, 2013!
Just email Bill nominating the most courageous person you know. Those who are selected will be interviewed via Skype and promoted through all social media as a hero everyone should know!
Who is the most courageous person you know?
For any reason, any age, anywhere.
Please nominate your hero today!
September 19, 2013
Social Media: Seeing the Path Through the Forest
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
J.E. Fishman
Author, The Dark Pool
Blog
MY DISRUPTIVE CHALLENGE
Social Media. “It’s a bear to deal with. It’s a huge commitment of time to build followers. It can be very entertaining, It’s fun to throw out a clever line here or there, or share an interesting link with people. But to be successful at it, you need to be present all the time.
“I also wonder if it’s a generational thing. If you’re old than, say, 35 — I think we were all brought up with a certain degree of privacy. My parents wouldn’t even say cancer out loud. They would say ‘Somebody has the big C.’ And now everybody is expected to share the most intimate details of their lives.
“It’s the biggest adjust of the decade — figuring out how does it fit into your private life, your professional life? How do you decide what to keep for yourself, what to process in a different way?”
The challenge for all of us: “It’s very easy to say what was hot last week. It’s very hard to say what will be hot next week, and what’s going to be useful. The great entrepreneurs can see that path through the forest and they don’t allow themselves to be easily distracted by all the trees!”
FOR MORE: See his video below
Let's Disrupt This!
At an ever-escalating pace, there will be more and more ways for you to participate in the increasingly social-world. As Joel Fishman says, being present in all of that is not about keeping up with the latest trend. It’s about seeing your path through it all and staying true to that!
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
September 18, 2013
Disruption is a Two-Way Street!
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
Chuck Wall
Author, Customer CEO
Blog
MY DISRUPTIVE CHALLENGE
Big Data. “I’ve started seven companies in my career and two of them were data companies. So I understand the power behind collecting all that data. But just because you can do it doesn’t mean you should. My fear is that companies are becoming so enmeshed in the collection of data, that they lose all the insight that they should be drawing from it.
“The key thing to focus on is interpretation. You can have this mountain of information, but it’s how you interpret it that will help you build a better business, ultimately serving your customers better.”
Customers Can Use Big Data to Push Back “Now, once all that information is out there — anything that you desire, you can send RFPs (Request for Proposal) to companies and say, ‘I’m not going to play by your rules. Here are my rules: Here’s the color I want, the date I want to receive it. Here’s the price-point I’m willing to pay. Have your proposal back to me and I’ll decide what to do.
“When more and more customers start doing that, companies will go, ‘Dang, they figured it out!’”
FOR MORE: See his video below
Let's Disrupt This!
Disruption is a two-way street. Yeah, more and more is being shoved at you, and it can feel like you’re always swimming upstream. But you can also push back too! You can take more control too! Do it. Now.
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
Simplicity 2014: 5 Things Everyone Who Works Must Know
If you work, this post is a must-read for you.
We just hit a tipping point. Somewhere during the past year or two — depending on how you use technology — you became totally empowered! You could do most anything you wanted! You became the master of your universe!
In case it doesn't quite feel that way, that's because the same forces that created your empowerment also disrupted most everything in your daily routine. Most every little thing in your life is in constant turmoil and change.
That means you must leverage simplicity to reap the gains of all that empowerment.
Soon, you will be bringing 2013 to a close, and beginning a new year — a fresh start.
I wanted to give you a jumpstart to your planning, so here is Simplicity Made Simple, 2014: 5 Things You Must Know to keep your work, life and play as simple as possible. This is a collection of global wisdom and answers to the kinds of questions I am continually asked during speaking engagements and behind-closed doors consulting sessions...
1. The Buck Stops With You
2. Your Communication Must Provide More Value in Less Space and Time
3. You Must Find Your Inner Hero
4. Don't Fight Stupid
5. Everything is Figureoutable
The Big So What
You can be master of your universe and do amaaaazing things — IF you practice simplicity on a daily basis.
Will you take on simplicity as your new competitive advantage? Should this be your daily checklist? (Infographic is also available, full-size, on Pinterest.)
Simplicity 2014: 5 Things Every Senior Exec Must Know
If you lead people, this post is a must-read for you.
We just hit a tipping point. Somewhere during the past year or two — depending on how your firm leverages technology — everyone in your company became totally empowered! You are leading the most elite team of people on the planet!
If they're still struggling and need more from you, that's because the same forces that created their amazing levels of empowerment are also disrupting most everything in their daily routine. Most every little thing inside your firm is in constant turmoil and change.
That means you must leverage simplicity to reap the gains of all that empowerment.
Soon, you will be closing 2013, and beginning a new year — a fresh start.
I wanted to give you a jumpstart to your planning, so here is Simplicity Made Simple, 2014: 5 Things You Must Know to lead in the most effective way possible. This is a collection of global wisdom and answers to the kinds of questions I am continually asked during speaking engagements and behind-closed doors consulting sessions...
1. Simpler for Whom?
2. Simplicity is Crucial to Innovation
3. Triage: The One Organizational Skill That Rules Them All
4. Simplicity Walks Your Talk That You Value Others
5. To Create Simplicity, You Must Be Disruptive
The Big So What
Your people will continue to do amaaaazing things — IF you practice simplicity throughout your firm.
Will you take on simplicity as your new organizational competitive advantage? Should this be part of your strategic planning for 2014? (Infographic is also available, full-size, on Pinterest.)
September 17, 2013
Standing Out Above the Noise
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
Sanjay Sanghoee
Author, Killing Wall Street
Blog
MY DISRUPTIVE CHALLENGE
A Lack of Structure in Our Society. “Technology has made the world a much more democratic place, but it’s also created so much noise and intense competition for every resource — including our attention, our dollars — that more and more people are going to struggle to be heard over that noise… And to be able to show what’s so special about them.
“A billion people now have the ability to present their talents to the world. It’s a very double-edged sword.
“A disruptive challenge that I feel myself struggling with is: How do you get heard above the noise? How do you compete with so much content out there, so many perspectives? A lot of which are, frankly, not that good, but they do have airtime. You have to figure a way to market yourself without compromising your integrity or perspectives.”
FOR MORE: See his video below
Let's Disrupt This!
Here’s a best-selling author, an ex news anchor, a contributor to Huffington Post and Fortune — and even he finds it hard to stand out among the noise!
There are many possible solutions, which we explore in this blog, but Sanghoee’s closing thought is the foundation upon which you must build — authenticity. Your point of view must be unique to YOU!
Everything must revolve around integrity of your voice, your personal brand. That’s what makes viral-ness stand the test of time.
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
September 16, 2013
Monster Fear: Going Outside Your Comfort Zone
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
Jackie Huba
Author, Monster Loyalty
Blog
MY DISRUPTIVE CHALLENGE
Fear of Going Outside My Space. “What’s next for me? I just had a book come out — I’ve got the wheel’s turning, but what’s next might not be a business book. And that’s what I’ve been doing for years.
“But I have this idea that’s so out there… And there’s this fear: Am I going outside my space? Should I move to this new thing? Will it be successful? Or not? I’m struggling with: Should I go outside of this thing that I know. Maybe it will be bigger than anything I’ve ever done. Or maybe it will be a giant failure. I don’t know.
“I think we have to get over the fear, but that fear is a very natural thing. There is some validity to keeping your day job and working as much as you can on that other thing. Which is what I’m doing right now.
“The great thing about social media is it’s set up to try things. That’s my idea for how I’ll proceed: Do some research, put something together and publish it on my blog, and then see what kind of reaction I get.”
FOR MORE: See his video below
Let's Disrupt This!
That fear is real for all of us: Going outside our comfort zone. We know that what got us here won’t get us there. But what to do about that? As Jackie Huba describes, going outside your space can happen one small step at a time. Experiment. Try things out. Abandon what doesn’t work and keep tweaking what does. One small step at a time.
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
September 15, 2013
True Parental Filters
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
Cory Doctorow
Author, Little Brother
Craphound Blog
PART 3: TRUE PARENTAL FILTERS
After sharing his struggles with disruptive changes in advertising and data collection, Cory Doctorow then reflected on how that translates to his role as a dad…
“Having a kid who can pilot a tablet and cruise around YouTube (at a very early age) has shown me that what parents worry about, in terms of parental filters, is almost entirely misplaced.
“When my daughter was pre-literate, after watching Dora the Explorer that I had set up for her on the tablet, she would click on related videos like Dora in Spanish and then French and then Russian and Portuguese... And then clicked on the kind of thing you would expect parental filters to pick up. She found Dora the Explorer with someone shouting curse words over the top of it, pornographic, ultra-violent dialogue. And her reaction was total indifference. She’d simply bring the tablet to me and say ‘Daddy, fix it.’ Never any lasting effect on her from hearing naughty words.
“Then one day she’s watching a four year-old narrating her Barbie collection. ‘This is my Barbie X, and my mommy and daddy gave to me because they love me very much. And this is my Barbie Y…’ It was like a cobra and a mongoose — total fascination! It was the only time I couldn’t get her to give her back the tablet.
“Finally, I was able to explain that we don’t watch adverts in our house. And she said ‘OK.’ But for weeks later she would turn to me and say ‘Daddy, do you remember when I was looking at the tablet, and there were those dolls…Can we go get those dolls?’
“There is no parental filter in existence that filters out Barbie ads. But of all the things that my kid has spuriously seen on the Internet, the only one that has caused friction around our household and has warper her mind, is the Barbie ad.
“When we talk about parental filters, we’re not talking about the things that cause problems for adults.”
FOR MORE: See his video below
Let's Disrupt This!
Doctorow’s points, expanded for all of us for all things: 1. Good parental will always matter. Technology will never substitute for passing on one’s moral compass to the next generation. 2. Critical thinking will always matter, at every age.
Every day is a constant challenge about what to filter out and what to focus on. And the best tools for that is not technology, but our mind and our values and our experiences.
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
September 12, 2013
What to Do: Devices Are Acting on Our Behalf
INSIGHTS FROM TOP DISRUPTIVE EXPERTS
Join the Disruptive Movement!
Daina Middleton
Author, Marketing in the Participation Age
Blog
MY DISRUPTIVE CHALLENGE
Devices Acting on Behalf of Humans. “The beginning of the Participation Age was us having expectations about how we interact with other people. Now, all our devices have sensors embedded in them are actually starting to participate on our behalf.
“The big challenge in that is how we incorporate that data and information into a much more complex marketing ecosystem. Because we’re not just interacting with humans, we’re interacting with devices acting on our behalf.
“That’s where everything is going in the next phase of the Participation Age.”
FOR MORE: See her video below
Let's Disrupt This!
We cannot stop this trend. However we can do better when we participate with it.
As consumers, we can participate more robustly with those services that “get” us, and we can shut down or ignore those that don’t.
As providers of services, we need to dig deeper into the early messages those devices send us, listening more carefully for the human voice they only partially represent.
And as individuals, we must embrace that, more and more, our digital footprint is our footprint… And we must manage that as carefully as we would any other “real” part of who we are.
What do you think? Please post...
• On Twitter: #DareToDisrupt
• Or on DisruptMovement.com
