Connor Gillivan's Blog, page 4

13 SEO Content Problems & Solutions

The ugly truth: I’ve been in SEO for 10+ years and I constantly see SEO content problems on websites as I take on new clients and analyze new websites I’ve come across. SEO content problems will: Hold your SEO back from ranking at the top of Google Create a poor experience for readers and Google...

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13 Ways to Brainstorm SEO Content Ideas

Need more SEO content ideas for your business? You’ve come to the right place. Hey! I’m Connor Gillivan. I’ve been running SEO campaigns for 6, 7, and 8 figure businesses for the past 10+ years. I’ve tested all of the ways that you can come up with SEO content ideas and I’ve narrowed it down...

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Must-Subscribe SEO Newsletters for Latest Trends and Insights

Are you struggling to implement a successful SEO strategy? You are not alone in this struggle because most entrepreneurs decide to focus on service delivery rather than marketing strategies. But the fact is: SEO marketing offers entrepreneurs an innovative strategy to scale their business without sacrificing quality of service.  So, how do you keep up...

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How to Land SEO Backlinks with Guest Articles

Did you know you can build SEO backlinks to your website by writing guest articles for other blogs and websites? It’s true! I know because I’ve personally written 100s of guest articles in my 10+ years of being an SEO. While running my business FreeUp (which went on to be acquired by The HOTH), I...

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How to Land SEO Backlinks with your Expertise (11 Ways)

Want to build SEO backlinks simply with your expertise? It goes like this…”You’re an expert in digital marketing, specifically growing a personal brand on LinkedIn. You’ve been doing it for years, you have a following of 100,000+, and you know the ins and outs of what works to grow on LinkedIn. You have an expertise...

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Top 9 MUST Listen SEO Podcasts for 2025

Looking for the best SEO podcasts to listen, learn, and be entertained? If you’re an SEO nerd like me, you’re in the right place. Or if you’re a marketer or entrepreneur looking to expand your skills to SEO, you’re in the right place too. I’m Connor Gillivan, a longtime entrepreneur, SEO, and marketer. I love...

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How to Create a Customer Avatar for SEO (11 Steps)

What’s a “customer avatar” in SEO? A customer avatar is your ideal customer and everything about them — their age, location, sex, interests, desires, goals, dreams, etc. Your customer avatar helps you to “connect” with your customers through your marketing campaigns. I’ve been in the SEO and marketing industry for 15+ years while scaling my...

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SEO vs PPC vs Email Marketing: Which is the best?

SEO vs PPC vs Email marketing…which reigns supreme in today’s digital marketing world? It’s a great question and one I’ve pondered over many times throughout my 15+ years of being an entrepreneur. SEO is a long term marketing strategy that can position you at the top of Google for top search terms your ideal customer...

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SEO Blog Article vs Sales Page: What’s the Difference?

What’s the difference between an SEO blog article and an SEO Sales page? Thanks for asking 🙂 In this article, I’ll break it down into 14 points of difference and explain each. My name is Connor Gillivan. I’ve been an entrepreneur for 15+ years and an SEO for 10+ years. I’ve written 1,000s of blog...

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SEO and Sales: 9 Points of Collaboration to Maximize Revenue

How do SEO and Sales relate? How should they work together? What are the collaboration points? Do they even need to work together? If you’re in SEO or Sales OR you run your own business, this article is for you. Hey, my name is Connor Gillivan. I’ve been an entrepreneur for 15+ years and running...

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