So how much can one do in 60 seconds? Maybe write a sentence. Or two sentences. Or more if they're short.
Video is another matter. Each part of my 60-second promo for Thora's Dagger had to be gone over again and again. Of course, my video is not unique in that approach. Any video has to be gone over and checked and rechecked. And in the end, if it's fun to view, then it has been all worthwhile.