Daniel Lemin

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July 2015

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Daniel Lemin is a startup co-founder, trusted advisor and bestselling author on reputation management, digital marketing, and social media customer service. As an early member of Google’s global communications team Daniel led the launch of products in North America, EMEA, and Asia Pacific, and edited the Google Zeitgeist weekly research report featured in over 40 markets worldwide.

He is the CMO and co-founder of Selectivor, a food intelligence startup that helps people stay healthy through personalized eating.

His new book with co-author Jay Baer, Talk Triggers, explores word-of-mouth marketing and lays out an indispensable framework for building them in your own organization.

Daniel regularly provides expert commentary on TV and in
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Average rating: 3.98 · 227 ratings · 26 reviews · 2 distinct works
Manipurated: How Business O...

3.86 avg rating — 14 ratings — published 2015 — 2 editions
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Talk Triggers: The Complete...

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3.99 avg rating — 213 ratings — published 2018 — 5 editions
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Talk Triggers by Jay Baer
"The main point of this book is that your business's sales will increase if you give your customers a story (a talk trigger) to tell their friends and family. For example, people talk about The Cheesecake Factory 's exhaustive menu and Hilton Doubl..." Read more of this review »
Talk Triggers by Jay Baer
"There are a lot of good tips in here that can be applied to smaller businesses, however the examples in book are primarily huge chains. Well written and packed in a easy to digest format. I'd recommend for any business owner or brand manager for c..." Read more of this review »
Daniel wants to read
Moloka'i by Alan Brennert
Moloka'i (Moloka'i #1)
by Alan Brennert (Goodreads Author)
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What Is the What by Dave Eggers
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Fast Food Nation by Eric Schlosser
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White Teeth by Zadie Smith
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The Omnivore's Dilemma by Michael Pollan
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A Heartbreaking Work of Staggering Genius by Dave Eggers
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Fast Food Nation by Eric Schlosser
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White Teeth by Zadie Smith
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