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John rated a book 2 of 5 stars
Blue Ocean Strategy by W. Chan Kim
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I listened to this on audio CD. The concept is instead of a red ocean strategy, which is cutthroat competition, we should find blue oceans where every one can work together in business. The concept is a great idea.

The book is really long compared to...more
John rated a book 3 of 5 stars
Conspiracy of Fools by Kurt Eichenwald
Conspiracy of Fools: A True Story
by Kurt Eichenwald (Goodreads Author)
read in February, 2008
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I listened to this on Audio CD while I was stuck in a snowstorm. I think if I read the book in a place there could have been distractions, I would give it a 2.

The author combed real sources to give an accurate story of Enron and all the players who h...more
John rated a book 4 of 5 stars
Freakonomics by Steven D. Levitt
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The main theme of this book is unintended consequences. Providing incentives or punishment is sometimes necessary, but the author stresses the importance of thinking things through to the unintended consequence.

This book has great examples and intrig...more
John rated a book 1 of 5 stars
Big Think Strategy by Bernd H. Schmitt
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This book doesn't talk about anything really. The author just likes to read his writing I think. This book really could have been one page with one sentance. "You should think big to have the greatest success possible."

Seriously...this book was horri...more
John rated a book 5 of 5 stars
The Presidents of the Church by Truman G. Madsen
The Presidents of the Church: Insights Into Their Lives and Teachings
by Truman G. Madsen
recommended for: any LDS member
read in January, 2003
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I have this book on Audio CD and I listen to it 3 or 4 times a year. For an LDS member, this book provides great insight into the lives of each prophet up to Gordon B. Hinckley. For non LDS members, this book gives you insight into the lives of each...more
John rated a book 4 of 5 stars
You, Inc. by Harry Beckwith
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I listened to the audio version, but it is full of great ways to improve yourself and shares very clear DO's and DON'Ts if you are a self employed person. Things that I think we can all apply to make ourselves less arrogant.
John rated a book 4 of 5 stars
Selling the Invisible by Harry Beckwith
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Anyone involved in a service business needs to read this book. The book is full of simple things that you should do to market your product and yourself.
John rated a book 2 of 5 stars
The Silmarillion by J.R.R. Tolkien
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John rated a book 5 of 5 stars
The Return of the King by J.R.R. Tolkien
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John rated a book 5 of 5 stars
The Two Towers by J.R.R. Tolkien
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