false 3 0 0 true 5703942 read 0 true 2631528 currently-reading 0 true 2631527 to-read http://www.goodreads.com/event/show/9263-the-disruptive-power-of-green Warren said "yes" to attending the event: The Disruptive Power of Green.
date: June 26, 2008 02:00AM
location: Your computer, The United States
description: Business journalists: Mounting concerns among the general public about climate change, water and air pollution, ecological devastation, and habitat loss have profound, long-term consequences for your audience. Chances are that your readers are rethinking how they do business to minimize their industry’s environmental impact.

To sustain your publication's relevance to its audience, you, too, will have to adapt your editorial mission to ensure readers recognize how their stewardship o...more Business journalists: Mounting concerns among the general public about climate change, water and air pollution, ecological devastation, and habitat loss have profound, long-term consequences for your audience. Chances are that your readers are rethinking how they do business to minimize their industry’s environmental impact.

To sustain your publication's relevance to its audience, you, too, will have to adapt your editorial mission to ensure readers recognize how their stewardship of the environment determines the viability of their businesses.

During a 60-minute webinar, you'll hear how editors at two leading B2B publications — ChemicalWeek’s Robert Westervelt and Ward’s David Zoia — are breaking new ground by presenting readers with valuable perspectives about, and helping them plan for the future of their industries in light of, climate change and other environmental issues.

You'll discover:

* How you can help your readers deal with new laws, as well as consumer and business demands, bearing on green technologies;
* How companies' heightened awareness of environmental issues is impacting editorial coverage, priorities and the allocation of staff resources, particularly when it comes to covering climate change; and
* How B2B reporters are creatively seeking out stories, and exposing industry practices, that are producing reforms to make business more environmentally friendly.

Join our webinar on Thursday, June 26, from 2:00 p.m. to 3:00 p.m. Eastern time.

CHARGE: $15.00 for all ASBPE members; $35.00 for nonmembers.

YOU MUST REGISTER for this Webinar at eventcallregistration.com/reg?cid=2927t1...(less)
Warren said: Hi Martha,

Thanks for the invite to Goodreads! I didn't know this site existed. As I'm an avid book-reader, I'll be sure to consult other members' recommendations.

Cheers,

Warren ]]> http://www.goodreads.com/group/show/5642.American_Society_of_Business_Publication_Editors Warren joined the American Society of Business Publication Editors group. ]]>