Cameron's Reviews > Small Giants: Companies That Choose to Be Great Instead of Big

Small Giants by Bo Burlingham
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Nov 25, 07

Recommended for: biz folks
Read in November, 2007

This is mostly inspiration. Not too much practical stuff in here, but a good reminder that good businesses come in all sorts of weird shapes and forms. Small Giants suffers from a bad obsession with Good to Great, especially since it is not quantitative or scientific at all, whereas Good to Great was actually a highly rigorous academic study. If you are looking for inspiration to do something interesting with your company, read this book. If you are looking for advice on how to grow your company, read something else.
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