Fajar Nugraha's Reviews > Never Mind the Sizzle...Where's the Sausage: Branding Based on Substance Not Spin

Never Mind the Sizzle...Where's the Sausage by David Taylor
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Oct 05, 09

Read in October, 2009

say no to "me too" products. say no to "brand-wrapping". enjoyable to read and really give a different insight for product conception.
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