Sep 20, 09
Read in September, 2009
To improve our decision making, people need nudges. Nudges are simple decisions we make that make the decisions we make better. This involves using good choice architecture. I like this phrase.
However, I don't really like the book. The book started enough solidly but for me ran out of steam. I love the concept and actually subscribe to their website. The web articles are simpler and more salient.
So, I would probably nudge you to the website instead.