Edward's Reviews > How to Do Everything with Your Web 2.0 Blog

How to Do Everything with Your Web 2.0 Blog by Todd Stauffer
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Jul 17, 09

bookshelves: nonfiction
Read in July, 2009

Web 2.0 blogs, or whatever you want to call the new generation of web logs, are more interactive and media focused than their ancestors. They now include or link to features found in social and sharing networks like Facebook, YouTube, and Flickr.

The author describes how to begin by using free, or almost free, blog hosting sites with their simple predefined templates, and then gradually switching to pricier, self-administered sites with their configurable system modules.

As examples, he uses three popular sites and an advanced tool: Blogger, TypePad, WordPress, and ExpressionEngine. You can follow the discussion of any or all of the examples. I skimmed through most of ExpressionEngine because I’m not at that level yet.

It is fun to just jump in and start blogging, but after that, there are many options to consider. The book gives advice on choosing hosting sites, installing software, customizing pages, performing maintenance, and the other operational functions. It includes a bit of detail about HTML, cascading style sheets, installing widgets and add-ins, and other under-the-hood topics. It gets really interesting talking about the options to consider adding to your blog: forums, wikis, newsletters, tags, bookmarks, social networks, photo galleries, video clips, podcasts, sitemaps, and the rest, including, as almost an afterthought, that other Web 2.0 term, “monetization.”

+3 stars, my normal rating for non-fiction books
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