LizG's Reviews > The Design of Everyday Things

The Design of Everyday Things by Donald A. Norman
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's review
Nov 19, 08

Love this book for anyone inventing or manufacturing a product or service of any kind. ALL engineers should read it, study it, and internalize it.

In a nutshell, your perspective doesn't matter nearly as much as the user perspective matters. What is "obvious" to you as someone in the field who lives/breathes your area of expertise is not obvious to your end user. If you want the product, process, method, idea, or whatever to be adopted and/or sell, consider how it works for the end user (not you!).

Reading this book will make you notice how many times a day you encounter non-intuitive and non-functional design. Form before (or without) function needs to be banned and penalized as a design concept!

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