This was an interesting mix of self-help/motivational leadership stuff with a bit of insight about how tribes are now forming. I liked it best when Godin talked about the nature of how tribes interact,especially when he explained the difference between how things used to be and how they are now.
The motivational cheerleading seemed a bit inauthentic. I mean, he would write things like "you should be leading..." and I would just think, How do you know? You don't know me.