Jennifer's Reviews > Imagine: How Creativity Works

Imagine by Jonah Lehrer
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May 11, 12

Read from April 30 to May 08, 2012

Wonderful book. Lots of interesting stories about creative people and how they tap into their creativity. I found it interesting that the larger a business gets the less creative (and the less money) their employees bring in - something a few businesses I know should take note of :)
The importance of the right brain as demonstrated thru different studies was fascinating to me - and how people who have lost some ability in a region of the brain compensate.
Well written and fun to read. Definitely recommended.
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