Karen deVries's Reviews > What the Plus! Google+ for the Rest of Us

What the Plus! Google+ for the Rest of Us by Guy Kawasaki
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Apr 18, 2012

really liked it

I read this for my marketing work, and I enjoyed it. Kawasaki's conversational style is a pleasure to read. His experience as former Chief Evangelist at Apple and his success building his brand in social media makes his arguments all the more compelling. While I agree with him that G+ is inherently a better designed social media platform than either FB or Twitter, the problem for me has been that there aren't enough people I'm friends with on G+. However, Kawasaki makes a compelling case that G+ offers a place to interact with people who share your passions instead of interacting primarily with people you already know. Twitter, he says, is more of a place for getting real-time perspectives but not a lot of in-depth conversation. I'm giving G+ another try.
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