Michelle's Reviews > Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook

Likeable Social Media by Dave Kerpen
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Apr 02, 2012

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Read on April 02, 2012

Not only did I read this book in one day, I read it during my work day and was paid for it. So already it has a plus in my book, ha.

I felt like Kerpen did a great job of simplifying the dos and don'ts of creating a social media presence, but one thing I found lacking was his further explanation on specifically how to create targeted Facebook and Google Ads and Facebook apps. (I guess I'm going to have to go play with Facebook now . . .)

Otherwise, awesome. I wish he had an office in San Francisco; I would apply right now because I love this stuff.
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