Jan Brooks's Reviews > In Pursuit of Elegance: Why the Best Ideas Have Something Missing

In Pursuit of Elegance by Matthew E. May
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May 08, 12

Read from April 02 to May 01, 2012

Wow--
From the book, Prologue:
"But why, you might still be wondering, is this so important?...Because we need some way to consistently replace value-destroying complexity with value-creating simplicity. Because we need to know how to make room for more of what matters by eliminating what doesn't." p.12

An exploration of why some plans, actions, etc capture our attention and become innovation--breakthroughs if you will.
4 key elements--
seduction, subtraction, symmetry, and sustainability.

Something I want more of in my life!
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