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    <name><![CDATA[Sean]]></name>
    <location><![CDATA[Toronto, Canada]]></location>        
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  <id type="integer">134258</id>
  <isbn>1591397936</isbn>
  <isbn13>9781591397939</isbn13>
  <ratings_count type="integer">2</ratings_count>
  <text_reviews_count type="integer">1</text_reviews_count>
  <title>When Sparks Fly: Harnessing the Power of Group Creativity</title>
  <average_rating></average_rating>
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  <link>http://www.goodreads.com/book/show/134258.When_Sparks_Fly_Harnessing_the_Power_of_Group_Creativity</link>
<author>
  <id type="integer">77454</id>
  <name>Dorothy Leonard-Barton</name>
  <ratings_count type="integer">6</ratings_count>
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    <rating>5</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[Anyone interested or involved in design thinking or innovation]]></recommended_for>
  <recommended_by><![CDATA[Tom Kelley]]></recommended_by>
  <read_at>Tue Jul 01 00:00:00 -0700 2008</read_at>
  <date_added>Tue Jul 01 17:14:33 -0700 2008</date_added>
  <date_updated>Tue Jul 01 17:17:47 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[One of the strangest books around the design and innovation processes I've read.<br/><br/>The book is clearly targeted at client side managers who are looking to better manage creative teams around evolutionary or revolutionary innovation.<br/><br/>So it took me a LOT of devotion to get past the corny client-side team meeting scenarios at the start of every chapter.  The gems of the book are worth it.  And once you hit chapter four, it's a living document on many of the approaches for generating insight and bridging this insight into innovation with a team.]]></body>
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