false 24858927 968484 3479467 047023959X 9780470239599 0 <![CDATA[Multichannel Marketing: Metrics and Methods for On and Offline Success]]> http://www.goodreads.com/images/nocover-111x148.jpg http://www.goodreads.com/images/nocover-60x80.jpg http://www.goodreads.com/book/show/3479467.Multichannel_Marketing_Metrics_and_Methods_for_On_and_Offline_Success 2.00 1 1466625 2.00 1 0 2008 0 0 false Sun Dec 06 20:17:43 -0800 2009 Wed Jun 18 19:24:44 -0700 2008 Sun Dec 06 20:17:43 -0800 2009