Ciara's Reviews > Pink Think: Becoming a Woman in Many Uneasy Lessons

Pink Think by Lynn Peril
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Nov 20, 2011

really liked it
bookshelves: feminist-y-books, read-in-2011
Read in November, 2011

this was a selection for my feminist book club. i had already read it shortly after it came out because, as i say in every review i write of lynn peril's books, she used to write a zine called "mystery date" & it is practically impossible for me to not read books written by former zinesters.

this book is fabulous, although maybe not a great choice for a book club. lynn describes "pink think" as the feminine social conditioning that is laid on girls & women from the very moment that they are born, conditioning them to strive to conform to society's gendered expectations in everything from grooming to dress to career selection to consumer choices...you get the picture. lynn is very interested in what she calls "femoribilia," or the material artifacts that display or contribute to pink think. she means things like old women's magazines encouraging women to give their wartime welding jobs to the returning vets now that the war is over, advertisements warning women that their husbands may leave them if they don't safeguard their "daintiness" through regular douching, board games that engage little girls in pretending to date & fret over boys, etiquette manuals that purport to help young women snag a husband, & even comically sculpted & pointy brassieres or rubberized pregnancy corsets with garter belts & corsetry to really help suck in the baby bulge.

all of this & a lot more is addressed in the book, & lynn is both hilarious & pointedly feminist in describing it all. it's a great book, but let me tell you, it doesn't generate a lot of useful discussion at a book club comprised of women born in the 70s & 80s. but that's no reason not to read it!
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