false 23073252 691866 1503874 185669528X 9781856695282 4 http://photo.goodreads.com/books/1184377064m/1503874.jpg http://photo.goodreads.com/books/1184377064s/1503874.jpg http://www.goodreads.com/book/show/1503874.LOGO 4.43 7 By sorting a vast, international array of current logotypes ranging from those of small, design-led businesses to global brands the book offers design consultancies a ready resource to draw on in the research phase of identity projects. Logos are also indexed alphabetically by name of company/designer and by industrial sector, making it easy to piece together a picture of the state of the identity art in any client's marketplace.

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