Twenty-one tricks of the greatest communicators and change makers of history by an author who wrote speeches for five American presidents. Five!! Imagine the experience of the author. Many of the 21 techniques are truly amazing. For example, Churchill's method of preparing a speech for the ear, Napoleon's power pause, or how to use effectively statistics in a speech. I'm convinced that applying and mastering only a few of the 21 techniques will supply the reader with the presence, poise, and power to electrify his or her talk.