Good book, if a bit fire-and-brimstone. While not much in it was a surprise, it is good to be reminded of the things companies do to get you to purchase their products. I can't say I was pleased with how the book ended. Great info but it just dropped off the edge of a cliff. I was expecting more of a conclusion that would bring everything together. But, with the way each chapter kept repeating itself with a slight twist, I suppose that kind of conclusion would just be the final bludgeoning blow that killed the whole conversation.