John-Philip's Reviews > Nudge: Improving Decisions About Health, Wealth, and Happiness

Nudge by Richard H. Thaler
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's review
Jan 30, 15

bookshelves: economics, experience-design
Read from July 25 to August 02, 2011

It starts of really strong with a few good thoughts on "libertarian paternalism" and the _fact_ that how options are laid out _do_ have an effect on peoples choices, so we hold a certain responsibility when architecting them. I was hoping for more in-depth research on various types of nudges and tools for what they call "choice architects", but a lot of focus was instead (maybe rightly so) on how the responsibility of the choice architect should be considered.

Also, the few tools that were brought up can be seen on some popular talks.

Conclusion: Read it if you haven't heard much about how choices are made.

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