Dave Emmett's Reviews > The Elements of Content Strategy

The Elements of Content Strategy by Erin Kissane
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May 01, 2011

really liked it
bookshelves: content-strategy, user-experience, 2011
Read in April, 2011

This was a great quick primer of the field of content strategy.

It's interesting to me how similar content strategy and information architecture really are. They use almost the same research techniques, with just a slightly different focus, and different (though not always) deliverables. I've been wanting to bring some content strategy to some of the work I've done, so this will be a great reference for ways I can do that in future projects.
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