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  <id>16197513</id>
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    <id>936730</id>
    <name><![CDATA[Christine]]></name>
    <location><![CDATA[Nashville, TN]]></location>
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  <isbn>1601450486</isbn>
  <isbn13>9781601450487</isbn13>
  <text_reviews_count type="integer">2</text_reviews_count>
  <title>
    <![CDATA[Beyond the Niche: Essential Tools You Need to Create Marketing Messages that Deliver Results]]>
  </title>
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  <average_rating>4.50</average_rating>
  <ratings_count>4</ratings_count>
  <description>
    <![CDATA[Beyond The Niche takes you step by step through the process of creating compelling and selling marketing messages. This book will show you how to break through the clutter and create marketing messages that CONNECT with your customers]]>
  </description>
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    <author>
    <id>41398</id>
        <name><![CDATA[Kathryn Hendershot-Hurd]]></name>
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    <average_rating>4.50</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>2</text_reviews_count>
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  </authors>  <published>2006</published>
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    <rating>5</rating>
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  <read_at>Sat Jul 01 00:00:00 -0700 2006</read_at>
  <date_added>Sat Feb 23 15:34:04 -0800 2008</date_added>
  <date_updated>Sat Feb 23 15:35:48 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I studied this book closely and learned so much. A real pleasure.]]></body>
    
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