Marcus's Reviews > The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

The Zen of Social Media Marketing by Shama Kabani
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's review
Apr 28, 2011

really liked it
bookshelves: marketing-business
Read from April 11 to 28, 2011

This book starts off very basic, but eventually gets into practical strategies for three of the biggest networks(LinkedIn, Twitter, and Facebook). It also touches on video networks, case studies, and other useful information. Unlike many Social Media books I've read, this one includes clear and practical advice and explanations. I'd highly recommend to anyone looking to get their feet wet or to just learn a little bit more about Social Media marketing and optimization.

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Reading Progress

04/20/2011 page 60
30.0% "So far this book has provided mostly alternate ways of looking at social media concepts I'm already very familiar with, but in a very though provoking way."

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