Tobi's Reviews > Shoptimism: Why the American Consumer Will Keep on Buying No Matter What

Shoptimism by Lee Eisenberg
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May 28, 11

Read from May 18 to 28, 2011

There was alot of information in this book about buy side and sell side and the tactics used to get us to buy things. It was a little bit boring however and I didn't learn "why the American Consumer will keep on buying no matter what", it seems no one really knows. Not really what I wanted and glad I picked it up for $1
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