Chris's Reviews > Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business

Content Rules by Ann Handley
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Apr 12, 11

Read from November 30, 2010 to April 12, 2011

This book demonstrates that the authors 'get it' on a different level than most traditional book authors who venture into the world of new media. By maintaining the pacing and conciseness of the best examples of blogging, they manage to cover content from the big broad conceptual all the way down to the actual hand to hand techniques. Examples and case studies illustrate and solidify the real value of 'franken-speak' terms and tools.
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12/13/2010 page 40
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