Alison Whittington's Reviews > Ignore Everybody: and 39 Other Keys to Creativity

Ignore Everybody by Hugh MacLeod

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Oct 25, 10

Read in October, 2010

This book does not offer tips on how to spark your creativity, but instead offers a new perspective on the path to success for creative people. I read this book as a download from the author's website a few years ago, and found it to be harsh and discouraging, because at first glance it seems like the author is saying, "Give up on your dreams, because you'll never succeed at them anyway." This time around, after having received the book as a gift, I liked it much better. What I first saw as harsh discouragement, I see this time as refreshing directness. I think he's actually trying to say is to put the creativity first, to indulge in creativity for the sake of being creative. If success comes, that's great, but if success is your main goal, you'll end up disappointed.

(As a little side note, this book is definitely PG 13, thanks to the author's cartoons; I probably wouldn't recommend it to anyone starting out on their creative journey, either. It's more suitable for someone who is already a little bit down the creative path, and strong enough to take the author's matter-of-fact approach to success.)

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