Robert's Reviews > The Frugal Book Promoter: How to Do What Your Publisher Won't

The Frugal Book Promoter by Carolyn Howard-Johnson
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's review
Aug 02, 2010

it was amazing
Read in May, 2010

In today’s publishing environment, the author is often responsible for promoting their book. There are ways to do this, this book lists many of them, and you may come up with some of your own after reading The Frugal Book Promoter.

It would be nice if your publisher did the promoting for you, but most authors do not have names like King, Bradbury, or Rice to name a few that might have their publishers doing more for them than the average writer. The Frugal Promoter to the rescue, in this book you will find out about press kits, and more. There is also information about how to do media releases, and ways to get publicity for you, and your book.

This reviewer believes that this book can be good for promoting anything, just replace the word “book”, with a service, product, or anything you are trying to let the public know about.

It is up to the author to have the willingness to get out and do the work. Anyone can do it, if he or she is of the mindset to get out and promote your book. Many publishers are not going to do it for you, and may ask you for a promotion plan. Without one, you may not get far in the publishing game unless you decide to self-publish. If you choose a nontraditional way to publish your book, you will have to do the promotion for it to sell. Either way, it is up to the author to promote these days. If you are lucky, you may get some help from a publisher, but do not rely on getting it.

The authors best bet is to have this book handy for ways to promote your book. This reviewer found the information in this book to be valuable to anyone wishing to promote his or her book.

The Frugal Book Promoter receives a five star rating from this reviewer.

Endorsement Disclaimer: All reviews written by this reviewer are personal opinions of the book by this reviewer. The reviews are NOT paid endorsements of the book or the author. They are not advertisements. All reviews are honest, forthright and the opinion of this individual reviewer. This reviewer’s opinions are not for sale. (There is however, a small fee for some reviews, and sometimes this reviewer receives complementary copies from the author.) Federal Trade Commission 16 CFR Part 255 (

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Carolyn Robert, thank you for this review. I have been remiss; haven't done much with Goodreads. Have to rectify that. Hope you'll check out the bonuses offered for the second edtion of the Frugal Book Promoter. It may be worth getting it! It's expanded to a full 416 pages and has tons of new techy stuff that wasn't around when it first came out. (-:

Thank you again for taking the time to do this review.


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