David Hoos's Reviews > Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

Permission Marketing by Seth Godin

by
2156033
's review
Jul 20, 10


Despite being a ten year old book, Permission Marketing still has a wealth of wisdom and insight about marketing. The funny thing is, a lot of it comes across as common sense. His advice is really just the fruit of examining how the average human would like to be marketed to. It's the golden rule applied to marketing.

Sign into Goodreads to see if any of your friends have read Permission Marketing.
sign in »

No comments have been added yet.