I saw Dan Ariely first on TED and find his thinking and experiments fascinating. For the last few years, I've lamented to friends that my inner guide, the intuition that usually led me to understand nuances and do the best thing in a circumstance, was becoming less and less trustworthy, and I really wondered whether it was about aging (not getting older, but aging) and becoming less sharp. Now that I've read this book, I realize that I'm actually becoming a little wiser and questioning why something seems like naturally the right reaction or course. I won't remember all the experiments in this book, but I will remember Ariely's overall insights as well as his personal story.

I also think that anyone who is a manager or who can influence what coworkers experience at work should read the chapter on the meaning of labor.