Zed's Reviews > Free: The Future of a Radical Price

Free by Chris Anderson
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's review
May 24, 2010

really liked it

Bits (electrons) are the currency of much of todays information and entertainment--including software, music and literature. The costs of bits are trending towards zero, leading to a new economic paradigm.

This book is the history, psychology, and a modern view of how declining digital costs are fostering a new economy centered around reputation. The book itself is a product of the authors "Free" market ideas, ostensibly written using Google Documents and given away online.

I obtained the book from the library, a factor in the "Free" economy which the author does not consider. I'm also pretty sure the author is simply trying to get more folks to read his prior book "the long tail."

For those interested in a fictional perspective consider reading "Daemon", which portrays a melding of the on-line world with the "real" world. To a large extent "market reputation" (as opposed to ownership of a particular tangible cluster of atoms), is the basis of much of todays economy, though perhaps not as pervasive as portrayed in Daemon.

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