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	<review id="10083216">
    <user id="637158">
    <name><![CDATA[Sarah]]></name>
    <location><![CDATA[Madison, WI]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/637158-sarah]]></url>
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      <rating>2</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[Financial Advisors]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Dec 01 00:00:00 -0800 2007</read_at>
  <date_added>Fri Dec 07 07:21:51 -0800 2007</date_added>
  <date_updated>Mon Dec 31 11:49:27 -0800 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Again, this book was so-so.  I was asked to read it by my boss as part of my increased responsibility at work and meeting with clients.  This book is 100% directed towards financial advisors, not 50% meant for the average investor like the author states at the beginning.  The underlying point of the whole book is focusing on the trusting and total relationship between the advisor and the investor.  That's something we all already know and build.  I felt like the authors contributed nothing new, but just borrowed all of their points from their case studies and quotes from financial advisors all over the country.  THEY wrote the the book for the authros.  Anyways, I guess this book would be usefuly for the financial advisor just starting out in the business, or for the young college grad considering a career as a financial advisor, but for anyone who is with a good company and has received years and years of excellent  training, the book is useless in my opinion.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/10083216]]></url>
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