Dismiss Selecting multiple shelves is temporarily disabled. Sorry for the inconvenience!

cover title author avg rating rating my rating date read date added Down arrow
 
Onward: How Starbucks Fought for Its Life without Losing Its Soul
3.72
not set
Jan 26, 2015
 
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
3.82
not set
Aug 30, 2012
 
The Power of Habit: Why We Do What We Do in Life and Business
3.96
not set
Apr 16, 2012
 
Designing Brand Identity: An Essential Guide for the Entire Branding Team
4.04
not set
Nov 15, 2011
 
Zag: The #1 Strategy of High-Performance Brands
4.05
not set
Nov 15, 2011
 
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
3.99
not set
Sep 20, 2011
 
Purple Cow: Transform Your Business by Being Remarkable
3.85
not set
Sep 16, 2011
 
Managing Brand Equity
3.76
not set
Sep 10, 2011
 
Building Strong Brands
3.91
not set
Sep 10, 2011
 
Marketing Outrageously: How to Crank Up Your Revenue by Staggering Amounts
4.08
not set
Mar 17, 2011
 
Brand Hijack: Marketing Without Marketing
3.69
not set
Mar 17, 2011
 
Buying In: What We Buy and Who We Are
3.56
not set
Mar 17, 2011
Rss More books shelved as 'marketing-brand-management,recommendations-to-others' »