cover title author avg rating rating my rating votes Down arrow date read date added
 
Zag: The #1 Strategy of High-Performance Brands
4.05
1
Dec 17, 2008
Nov 26, 2008
 
Onward: How Starbucks Fought for Its Life without Losing Its Soul
3.72
1
May 02, 2011
May 03, 2011
 
Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
3.94
0
not set
May 26, 2008
 
Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage
3.74
0
not set
May 20, 2008
 
Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All
3.76
0
not set
May 20, 2008
 
How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company
3.85
0
not set
May 21, 2008
 
Creative Advertising: Ideas and Techniques from the World's Best Campaigns
4.05
0
not set
May 20, 2008
 
Starbucked: A Double Tall Tale of Caffeine, Commerce, and Culture
3.71
0
Jul 05, 2008
May 26, 2008
 
Ogilvy on Advertising
4.15
0
Feb 15, 2009
May 26, 2008
 
Married to the Brand: Why Consumers Bond with Some Brands for Life
3.18
0
not set
May 20, 2008
 
Hoopla
4.17
0
Dec 27, 2010
Dec 27, 2010
 
Guerrilla Advertising: Unconventional Brand Communication
4.00
0
not set
May 20, 2008
 
Steve Jobs
4.09
0
Nov 26, 2011
Nov 09, 2011
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