"I am not absentminded. It is the presence of mind that makes me unaware of everything else."
— G.K. Chesterton

"Do stuff. be clenched, curious. Not waiting for inspiration's shove or society's kiss on your forehead. Pay attention. It's all about paying attention. attention is vitality. It connects you with others. It makes you eager. stay eager."
— Susan Sontag

"To pay attention, this is our endless and proper work."
— Mary Oliver

"Books are better than television, the internet, or the computer for educating and maintaining freedom.
Books matter because they state ideas and then attempt to thoroughly prove them. They have an advantage precisely because they slow down the process, allowing the reader to internalize, respond, react and transform. The ideas in books matter because time is taken to establish truth, and because the reader must take the time to consider each idea and either accept it or, if he rejects it, to think through sound reasons for doing so. A nation of people who write and read is a nation with the attention span to earn an education and free society if they choose."
— Oliver DeMille

"The way to get a man interested and to hold his interest was to talk about himself, and then gradually lead the conversation around yourself—and keep it there."
— Margaret Mitchell

"Whenever she turned her steep focus to me, I felt the warmth that flowers must feel when they bloom through the snow, under the first concentrated rays of the sun."
— Janet Fitch (White Oleander)

"Happiness is like a butterfly: the more you chase it, the more it will elude you, but if you turn your attention to other things, it will come and sit softly on your shoulder..."
— Henry David Thoreau

"Among these temperamentally unhappy campers are "reactant" personalities, who focus on what they often wrongly perceive as others' attempts to control them. In one experiment, some of these touchy individuals were asked to think of two people they knew: a bossy sort who advocated hard work and a mellow type who preached la dolce vita. Then, one of the names was flashed before the subjects too briefly to register in their conscious awareness. Next, the subjects were given a task to perform. Those who had been exposed to the hard-driving name performed markedly worse than those exposed to the easygoing name. Even this weak, subliminal attention to an emotional cue that suggested control was enough to get their reactant backs up and cause them to act to their own disadvantage. All relationships involve give-and-take and cooperation, so a person who habitually attends to ordinary requests or suggestions like a bull to a red flag is in for big trouble in both home and workplace."
— Winifred Gallagher

"We know that attention acts as a lightning rod. Merely by concentrating on something one causes endless analogies to collect around it, even penetrate the boundaries of the subject itself: an experience that we call coincidence, serendipity – the terminology is extensive. My experience has been that in these circular travels what is really significant surrounds a central absence, an absence that, paradoxically, is the text being written or to be written."
— Julio Cortázar (Around the Day in Eighty Worlds)

"Temperamentally anxious people can have a hard time staying motivated, period, because their intense focus on their worries distracts them from their goals."
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"Intermittently she caught the gist of his sentences and supplied the rest from her subconscious, as one picks up the striking of a clock in the middle with only the rhythm of the first uncounted strokes lingering in the mind."
— F. Scott Fitzgerald (Tender Is the Night)

"[I]m Internet [ist] Aufmerksamkeit eine echte Ware geworden, die sich bereits im Moment ihrer Entstehung vermarkten lässt."
— Sascha Lobo (Wir nennen es Arbeit)

"Television screens saturated with commercials promote the utopian and childish idea that all problems have fast, simple, and technological solutions. You must banish from your mind the naive but commonplace notion that commercials are about products. They are about products in the same sense that the story of Jonah is about the anatomy of whales. "
— Neil Postman

"Once out of your cradle, you don't focus on the world in the abstract, perceiving things for the first time, but in synchrony with your accumulated knowledge, which enriches and helps define your experience, as well as ensuring its uniqueness."
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"Horse Frightened by a Lion depicts a majestic stallion in a very different situation. Stubbs painted this magnetic masterpiece to illustrate the nature of the sublime, which was one of his era's most popular philosophical concepts,and its relation to a timelessly riveting feeling: fear. The magnificent horse galloping through a vast wilderness encounters the bottom-up stimulus of a crouching predator and responds with a dramatic display of what psychologists mildly call "negative emotion." The equine superstar's arched neck, dilated eyes, and flared nostrils are in fact the very picture of overwhelming dread. The painting's subject matter reflects he philosopher Edmund Burke's widely circulated Philosophical Enquiry into the Origins of Our Ideas of the Sublime and Beautiful, which asserts that because "terror" is unparalleled in commanding "astonishment," or total, single-pointed,--indeed, rapt--attention, it is "the ruling principle of the sublime.""
— Winifred Gallagher

"Consciousness, which is the "reflective" element of Norman's conceptual brain, handles the "higher" functions at the metaphorical tip of the very top of that complicated organ. Because consciousness pays a lot of attention to your thoughts, you tend to identify it with cognition. However, if you try to figure out exactly how you run your business or care for your family, you soon realize that you can't grasp that process just by thinking about it. As Norman puts it, "Consciousness also has a qualitative, sensory feel. If I say, 'I'm afraid,' it's not just my mind talking. My stomach also knots up.""
— Winifred Gallagher

"Those who can't stop concentrating on the awful truth are said to suffer from obsessive-compulsive disorder. The irony, of course, is that psychiatric diagnosis notwithstanding, these tormented attenders are "the rational ones," says the Penn psychologist Paul Rozin. "The rest of us live in a disgusting world, too, yet to function, we somehow don't concentrate on that. We focus on something else, unless the contamination is overtly called to our attention.""
— Winifred Gallager

"this observation leads Rozin to a stunning conclusion: "Disgust is the basic emotion of civilization.""
— Winifred Gallagher

"Debriefing-style counseling after a trauma often aggravates a victim's stress-related symptoms, for example, and 4 in 10 bereaved people do better without grief therapy."
— Winifred Gallagher

"Research shows that when they confront a potentially unpleasant situation, such as some unfriendly faces at a gathering, these extraverts are apt to shift their attention rapidly around the room and zero in on amiable or neutral visages, thus short-circuiting the distressing images before they can get stored in memory."
— Winifred Gallagher

"Arguably the mos intriguing characteristic assessed by the Multidimensional Personality Questionnaire (MPQ), a widely used test developed by the University of Minnesota's eminent psychologist Auke Tellegen, is "absorption," which describes a particular style of focusing. If you get a high score in this trait, you're naturally inclined toward what he calls a "respondent" or "experiential" way of focusing."
— Winifred Gallagher

"Where visual artists are concerned, the Baroque sculptor and architect Bernini and the painter and sculptor Picasso were clearly adept at both experiential and instrumental attending, says Tellegen, as is the modern architect Frank Gehry. Choosing a literary example, he says that F. Scott Fitzgerald once admitted to "wrapping one of his romantic flings in cellophane" for later artistic use and notes that "this kind of heartless but honest professionalism is not uncommon among creative people.""
— Winifred Gallagher

"In a variation on James's recipe for interesting experience--the familiar leavened by the novel--Hobbs's "art of choosing difficulties" requires selecting projects that are "just manageable." If an activity is too easy, you lose focus and get bored. If it's too hard, you become anxious, overwhelmed, and unable to concentrate. Tellingly, one group is distinguished by its zeal for the kind of work that requires you to give it all you've got: high achievers particularly relish taking on risky projects that have only a 50/50 chance of success."
— Winifred Gallagher

"However, by Sunday noon--not coincidentally, the unhappiest hour in America--you may have run through your options and wind up slumped on a couch, suffering from the Sabbath existential crisis. It's at just such unfocused, unproductive times, says Csikszentmihalyi, that "people start ruminating and feeling that their lives are wasted and so forth.""
— Winifred Gallagher

"Over time, a commitment to challenging, focused work and leisure produces not only better daily experience, but also a more complex, interesting person: the long-range benefit of the focused life. As Hobbs put it, the secret of fulfillment is "to choose trouble for oneself in the direction of what one would like to become.""
— Winifred Gallagher

"Because you actually might not know what activities truly engage your attention and satisfy you, he says, it can be helpful to keep a diary of what you do all day and how you feel while doing it. Then, try to do more of what's rewarding, even if it takes an effort, and less of what isn't. Where optimal experience is concerned, he says, "'I just don't have the time' often means 'I just don't have the self-discipline.'""
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"After he wrote The Paradox of Choice, Schwartz got fervent amens from European governments as well as individual readers for insisting that the management of your focus has become one of decision-laden modernity's major challenges. Many behavioral economists and social psychologists also share his concern about what he calls "the consequences of mis-attention.""
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"Yet he argued that even a tedious topic can take on a certain fascination if you make an effort to look at it afresh: "The subject must be made to show new aspects of itself; to prompt new questions; in a word, to change. From an unchanging subject the attention inevitably wanders away.""
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"Recently, the search for what he calls "the splinters that make up different attention problems" has taken Castellanos in a new direction. First, he explains that your brain is far less concerned with your brilliant ideas or searing emotions than with its own internal "gyroscopic busyness," which consumes 65 percent of its total energy. Every fifty seconds, its activity fluctuates, causing what he calls a "brownout." No one knows the purpose of these neurological events, but Castellanos has a thesis: the clockwork pulses enable the brain's circuits to stay "logged on" and available to communicate with one another, even when they're not being used. "Imagine you're a cabdriver on your day off," Castellanos says. "You don't need to use your workday circuits on a Sunday, but to keep those channels open, your brain sends a ping through them every minute or so. The fluctuations are the brain's investment in maintaining its circuits online.""
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"If you really want to focus on something, says Castellanos, the optimum amount of time to spend on it is ninety minutes. "Then change tasks. And watch out for interruptions once you're really concentrating, because it will take you twenty minutes to recover.""
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"Your motivations--get that promotion, throw the best parties, run for public office--aren't impersonal abstractions but powerfully reflect who you are and what you focus on. An individual's goals figure prominently in the theories of personality first developed by the Harvard psychologist Henry Murray. According to his successor David McClelland, what Friedrich Nietzsche called "the will to power," which he considered the major driving force behind human behavior, is one of the three basic motivations, along with achievement and affiliation, that differentiate us as individuals.

A simple experiment show show these broad emotional motivations can affect what you pay attention to or ignore on very basic levels. When they examine images of faces that express different kinds of emotion, power-oriented subjects are drawn to nonconfrontational visages, such as "surprise faces," rather than to those that suggest dominance, as "anger faces" do. In contrast, people spurred by affiliation gravitate toward friendly or joyful faces."
— Winifred Gallagher (Rapt: Attention and the Focused Life)

""The simple act of paying attention can take you a long way.""
— Keanu Reeves

"People who are diagnosed as having "generalized anxiety disorder" are afflicted by three major problems that many of us experience to a lesser extent from time to time. First and foremost, says Rapgay, the natural human inclination to focus on threats and bad news is strongly amplified in them, so that even significant positive events get suppressed. An inflexible mentality and tendency toward excessive verbalizing make therapeutic intervention a further challenge."
— Winifred Gallagher (Rapt: Attention and the Focused Life)

"The breath of the mind is attention 128"
— Joseph Joubert (The Notebooks of Joseph Joubert)

"I don't have a short attention span... I just-Oh, look, a kitty!!! XD"
— Shelby's FaceBook Flair

"I don't have a short attention span... I just-Oh, look, a kitty!!! XD"
— Shelby's FaceBook Flair